Tuesday 15 March 2011

What role does Web 2.0 and Web 3.0 have in the 'cost of free'?

Web 2.0:
- Web 2.0 uses cookies to monitor our activities.
- Associates with web applications that facilitate interactive information sharing.
- There are adverts on youtube before the video starts.

Web 3.0:
- Web 3.0 can advertise what a person wants based on their previous activity, therefore, web 3.0 is more intelligent and making progress from web 2.0.
- Learns about a personals individual needs, it understands us and our desires and links us with the product or information we want.
- It makes things easier with no extra charge.
- Genius on iTunes knows what music individuals like by filing what they listen to/download.
- Categorizes people by comparing and suggesting products other 'similar' people have bought.


Theorists -
Jaron Lanier - Virtual reality pioneer.
Charles Leadbeater.

Are we losing our individuality on the web?
Is the web making people conform?

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